Music & Media Blog.

From Bridgerton to Musalsalat - Discover how Imagesound make your Ramadan playlists special.

For over two billion people this month is Ramadan and for many their daily lives take on a different pattern when observing the fast. This means that many of our clients in the Islamic world are looking for a change in their daily music playlists. Imagesound and Musicstyling have many years of experience creating the right playlist and our in-depth knowledge of your region and culture means that we understand what you want and how to deliver it!

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In the Mood for... Shopping, Dining, Love - How Music Affects your Emotions.

Pretty much everyone has a track that counts as a 'love song' - whether it's something that's traditionally regarded as one or something a bit more leftfield. Why though, does some music evoke warm romantic feelings? Read on to discover why some songs hit the love button and others are an aural flop.

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Celebrating Chinese New Year - Imagesound's Musical Approach.

Between Imagesound and Musicstyling we cover over 160 countries and a vast array of musical styles. To kick off this year's blog, Ruby Siu from our Hong Kong office tells us how they program music for hotels, restaurants and retail for the upcoming Chinese New Year, otherwise known as Spring Festival. If you're in the region you are bound to hear some of our work setting the mood for the festivities!

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Now That’s What I Call a Christmas Gift.

Once upon a time the compilation album was something to be feared - a dreadful mish-mash of cover versions and second rate songs - and unfortunate teenagers would have their Christmases ruined by their tone-deaf relations gifting these oddities to them. Then in 1983 things changed and the ‘Now That’s What I Call Music’s album franchise hit the shelves - saving the festive season present dilemma for once and all!

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Fear in your Ears - the science behind your Halloween soundtrack.

Have you ever wondered why some music makes you feel scared and why some tracks are creepy? The answer is a surprising mix of science, musical convention and appropriately for Halloween, folklore. Discover what connects marmots with ancient folk songs, how the music you play affects your customers mood and the best soundtrack to play for your network.

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Getting We Chatty - how Imagesound communicates with clients in China.

We don't all speak the same language - and we don't all use the same channels of communication. No where is this more apparent in China, which is one of the most linguistically diverse nations in the world. However there is a solution - the WeChat app, which not only gets around the range of languages spoken but the infrastructure challenges faced by one of the world's largest countries. Laura Huang tells us how this works at Imagesound.

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How in-store audio messaging can help ease customers back into the retail environment.

Re-entering the business environment post lock-down is likely to be a daunting prospect for both customers and staff. With this in mind, implementing informative yet reassuring in-store audio messaging into retail, hospitality and leisure spaces can help ease the transition back to business as (not quite) usual.

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