Finger licking good
With over 900 sites, and many managed by franchises, KFC turned to imagesound to help deliver not only finger lickin’ good music but also control and consistency. We replaced the range of existing players at sites with our networked audio player which allows head office, or the site, to control their content via our web-based Dashboard. We also introduced playlists specifically for colleagues that are broadcast pre-opening and post-closure.
As we can update the networked players regularly, we are able to provide a range of content to support events in line with the KFC marketing calendar – from Comic Relief to PRIDE. For some sites, where there has been trouble with youths gathering, we broadcast classical music which is very effective at moving them on.